


Should small biz and nonprofits care about branding? Part 2
In Episode 12 of the DigiIndia Squad Podcast, we had talked about the definition of a brand and its components. We take that topic forward in Episode 13 and talk about: 1) The brand development process touches upon various topics including: Have a roadmap (The How)...
How the Covid Pandemic Has Changed My Life
Hi everyone! This isn’t a typical marketing post but considering how we’re all in the Covid soup together, I thought I’d share my experience. Life before March 2020 To give you a context, here’s a glimpse of my life before March 2020. I have been a freelancer, working...
How to get ideas for content creation?
In Episode 3 of the DigiIndia Squad video series, Manasi and I do a deep dive into how marketers, content creators, business persons, and solopreneurs and come up with content ideas that resonate with their target audience. We cover the topic from four angles:...
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