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Slowing down marketing post 2020 – Part 2

Slowing down marketing post 2020 – Part 2

by Monica Samuel | Feb 18, 2021 | DigiIndia Squad Video Series, Marketing strategy

Following Part 1 of this topic, in this episode, Manasi and I talk about some organisations who have turned the change in consumer behaviour to their benefit and profit, changing their marketing proposition.  We also talk about how organisations can walk the talk of...
Slowing down marketing post 2020 – Part 1

Slowing down marketing post 2020 – Part 1

by Monica Samuel | Feb 6, 2021 | DigiIndia Squad Video Series

In Episode 18 of the DigiIndia Squad podcast, Manasi and I take up the topic of how marketing has slowed down post-2020 and why that has happened. We share personal stories that reflect a change in consumer behavior as well as tales from around. There has been a...
WhatsApp Marketing for Small Biz & Nonprofits- Part 2

WhatsApp Marketing for Small Biz & Nonprofits- Part 2

by Monica Samuel | Jan 24, 2021 | DigiIndia Squad Video Series, Miscellaneous, Non profit

Continuing from Part 1 of this topic in Episode 17, we’ll talk about the opportunities WhatsApp Business offers small businesses and nonprofits/NGOs, some tips to help you make the most out of these opportunities, and caution you on common mistakes. Listen to...
WhatsApp Marketing for Small Business & Nonprofits – Part 1

WhatsApp Marketing for Small Business & Nonprofits – Part 1

by Monica Samuel | Jan 9, 2021 | DigiIndia Squad Video Series, Social Media

Since this was a longish topic, we broke this into two episodes of the DigiIndia Squad podcast. In Episode 16, Manasi and I discuss the origins of WhatsApp, why it’s a good marketing tool for small businesses and nonprofits, the different Whatsapp offers for...
Is Facebook still useful for small biz and nonprofit marketing – Part 2?

Is Facebook still useful for small biz and nonprofit marketing – Part 2?

by Monica Samuel | Dec 26, 2020 | DigiIndia Squad Video Series, Non profit, Social Media

In Episode 15 of the DigiIndia Squad Podcast series, Manasi and I resume the discussion from last week – Is Facebook marketing still relevant for small businesses and nonprofits? We discuss: important Facebook features that will help a brand grow organically,...
Is Facebook still useful for small biz and nonprofit marketing? Part 1

Is Facebook still useful for small biz and nonprofit marketing? Part 1

by Monica Samuel | Dec 14, 2020 | Branding, DigiIndia Squad Video Series, Social Media

In Episode 14 of the DigiIndia Squad podcast, Manasi and I talk about the relevance of Facebook marketing today. With the organic reach going down and the rapid changes that is the wont of social media platforms, what can marketers working for small businesses and...
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Recent Posts

  • Slowing down marketing post 2020 – Part 2
  • Slowing down marketing post 2020 – Part 1
  • WhatsApp Marketing for Small Biz & Nonprofits- Part 2
  • WhatsApp Marketing for Small Business & Nonprofits – Part 1
  • Is Facebook still useful for small biz and nonprofit marketing – Part 2?

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