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The DigiIndia Squad Journey So Far

The DigiIndia Squad Journey So Far

by Monica Samuel | May 1, 2021 | DigiIndia Squad Podcast, Podcasting

This podcast exclusively covers digital marketing scenario and landscapes for small and medium enterprises and non-profits. This is the last episode in this series. Of course, Monica and Manasi will be back with a new series on fresh topics in a month’s time or so. In...
6 Marketing Case Studies from Nonprofit & Small Biz

6 Marketing Case Studies from Nonprofit & Small Biz

by Monica Samuel | Apr 17, 2021 | DigiIndia Squad Podcast

In E23, Manasi and Monica take up 3 case studies each and disassemble the marketing goals, tactics, and outcomes.  Manasi covered the following businesses: Kalinga Center for Rainforest Ecology (KCRE) Optionables Fintech LLP Exchange4Media Monica covered the following...
Quick Digital Marketing Overview – Part 2

Quick Digital Marketing Overview – Part 2

by Monica Samuel | Mar 29, 2021 | DigiIndia Squad Podcast

" Continuing from the previous episode, we talk about other digital marketing channels for small businesses and nonprofits alike. Of course, these channels are applicable for all businesses but our target audience for this podcast is the SME and nonprofit space. In...
Quick Digital Marketing Overview – Part 1

Quick Digital Marketing Overview – Part 1

by Monica Samuel | Mar 22, 2021 | DigiIndia Squad Podcast

In this episode, Manasi and I take ten steps back to talk to give a quick overview of digital marketing. Digital Marketing is far from new. And there’s loads of information on it on the world wide web. Even so, in our work with small businesses and nonprofits, we’re...
Why small businesses cannot afford to postpone digital marketing

Why small businesses cannot afford to postpone digital marketing

by Monica Samuel | Mar 5, 2021 | DigiIndia Squad Podcast, Marketing strategy

In Episode 20 of the #DigiIndiaSquad podcast, the Mo and Ma girls, Manasi and I hash out the question we still get asked by small businesses: Do we need digital marketing? YES! You do. But with the right thought in place.  Listen in. The discussion answers questions...
Slowing down marketing post 2020 – Part 2

Slowing down marketing post 2020 – Part 2

by Monica Samuel | Feb 18, 2021 | DigiIndia Squad Podcast, Marketing strategy

Following Part 1 of this topic, in this episode, Manasi and I talk about some organisations who have turned the change in consumer behaviour to their benefit and profit, changing their marketing proposition.  We also talk about how organisations can walk the talk of...
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Recent Posts

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  • The DigiIndia Squad Journey So Far
  • 6 Marketing Case Studies from Nonprofit & Small Biz
  • Why Must All NGOs Send an Email Newsletter?
  • Quick Digital Marketing Overview – Part 2

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