by Monica Samuel | May 15, 2021 | Miscellaneous, Non profit
In this NGO marketing case study, I talk about the background of the organisation – The Association of People with Disability or APD as it’s popularly called, the challenges I identified as the Digital Marketing and Communications Consultant at the time,...
by Monica Samuel | May 1, 2021 | DigiIndia Squad Podcast, Podcasting
This podcast exclusively covers digital marketing scenario and landscapes for small and medium enterprises and non-profits. This is the last episode in this series. Of course, Monica and Manasi will be back with a new series on fresh topics in a month’s time or so. In...
by Monica Samuel | Apr 17, 2021 | DigiIndia Squad Podcast
In E23, Manasi and Monica take up 3 case studies each and disassemble the marketing goals, tactics, and outcomes. Manasi covered the following businesses: Kalinga Center for Rainforest Ecology (KCRE) Optionables Fintech LLP Exchange4Media Monica covered the following...
by Monica Samuel | Apr 10, 2021 | Content Development, Marketing strategy, Non profit
An email newsletter is a poweful tool for NGOs to stay connected with their donors and other stakeholders. In this video, I talk about: How an email newsletter helps you connect with your donors & other stakeholdersMindshareBrandingDonationsReduced pressure on...
by Monica Samuel | Mar 29, 2021 | DigiIndia Squad Podcast
" Continuing from the previous episode, we talk about other digital marketing channels for small businesses and nonprofits alike. Of course, these channels are applicable for all businesses but our target audience for this podcast is the SME and nonprofit space. In...
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