Create & Retain Customers.

Learn the ropes of digital strategy & marketing.

Get trained

Plan. Execute. Deliver. Improve.

Get your strategy right. Save money, time and effort.

Consult with me

Be a DOer.

Learn actionable tips, tricks & practices.

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Want to start with digital marketing but don’t know how? Need your sales, marketing, business leaders to keep up with evolving consumer expectations? Have a digital marketing strategy in place but it’s not showing returns? These are common challenges faced by small to large businesses in India.

Just like driving a car takes skill and knowledge, online marketing needs know-how and familiarity. And passion. There are countless resources available online and a lot of it is super valuable. But it’s too much and not everything makes sense for your business type, size, stage and industry.

Getting trained on digital marketing basics, strategy or specific channels can give you an edge over your competitors, save you loads of time and money, guard you against penalties, and grow market share. The business world is a dynamic roller coaster. The right communication, at the right time, to the right person can make all the difference between your brand and others.

How I can help you


Need a birds-eye view of online marketing or a deeper understanding of strategy, digital marketing channels and execution, I help you understand what’s needed to achieve your business objectives. Training content is tailored to industry, business stage and target market. I further specialize in content writing, Linkedin and Twitter training for salespeople and business leaders.



Need a digital marketing strategy that’s aligned with your business objectives? Or want to optimize an existing digital marketing campaign? Or maybe need an eye on your analytics data to discover gaps and come up with solutions. That’s what I love to help with.



Business graduates need knowledge and skills in digital marketing to break into the professional world of marketing. In the workshops, students can participate in debate and discussion, case study analysis, strategy formulation and more to gain confidence and build an understanding of the online space. I also speak at college events on digital marketing, social media and content strategy.



What would the world be without people willing to share their knowledge and experience? This is my bid to give back by sharing actionable articles, videos, reviews, podcasts and yes, templates you can use to work better and faster. Enjoy learning and pass it on.


Wonderful people I’ve worked with

Words that keep me going

Monica is an exceptional partner handling Drona Mobile(Deltecs InfoTech) communications needs. Her conception, wonderful workflow, creativity is fantastic. She knows how to work from a distance. I found Monica to be friendly, articulate & a great person to work with & would recommend her to anyone looking for communication briefs to be delivered on time with the minimum of fuss.
There have been times when I would have given her a brief with strict deadlines, and she has always been flexible and delivered on time.

She is truly an amazing partner.

Kinjal Vora

Marketing Head , DronaHQ

Monica conducted a Digital and Content Marketing training for my team ane me, she is one of the best trainers in this space. Monica has in-depth knowledge of the two subjects and her past industry experience helped her connect with us better. Unlike most trainers, she shares her resources and reports which personally helped us a lot.

Garima Pande

Head - Corporate Marketing, SunTec Business Solutions

Get in touch

5 Social Media Marketing Tips for Non-profits

Working with a non-profit is something every individual must do at least once in their career – either professionally or as a volunteer. There is so much you learn about humanity, love, support, selfless service and camaraderie. There is also so much content, so many...
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Is THIS Content Writer the One for You?

How familiar is this situation? You hire a content writer after months of searching. They start work. Hmm. You tell yourself they’ll get better in a month. The second month you think they’re still learning the ropes. By the third month, you know you’re in editing...
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An Extra Special Experience at #BreakingBarriers by Women’s Web

This is an account of my experience at the Breaking Barriers event from Women’s Web on April 1, 2017. The photos are from public Twitter feeds, some my own, and the Women’s Web Facebook page, courtesy their video partners Kraft Films.  There are events and events....
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How to Create a Headline that Compels People to Click?

Do you know that content writers, bloggers, and content developers spend more time creating awesome titles than the actual content piece? Do you know why? “According to some of the best copywriters of all time, you should spend half of the entire time it takes to...
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4 Tips to Make Work from Home Productive & Easy

“Get up and go to work!” A phrase spoken thousands of times every day all over the world. But what about those of us who ‘go to work’ without ever actually going anywhere? Is working alone in a home office the same as working with co-workers in...
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What starting from scratch taught me

I wrote this post on Linkedin in 2014. Much has changed since then. Now that I have my own blog up, I wanted an updated version of my story here. So I’m resharing the post with some additions. Here goes. I’m a freelance digital marketing trainer and...
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Awesome Indian Blogs & Podcasts Around Digital Marketing

When it comes to searching for digital marketing or social media marketing case studies from India, we often feel stumped. Not only are such stories hard to find, they’re also not presented well. In this post, I give you some of the best bloggers in India...
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Review of Long Tail Pro (LTP) Platinum

I used Long Tail Pro as a Platinum user. This is my review – the good and bad. Would I recommend the keyword and competitive research tool? Yes. Find out why.

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